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Social Media explained by a Rocket Scientist (how to reach Digtal Natives)
In: Marketing
30 Aug 2010Rocket Scientist Nick Skytland works with NASA. And like every other company NASA has quit some difficulties attracting talented new staff. Because NASA leans big time on their software (which company doesn’t these days) the organization is specifically looking for ‘Digital Natives’, the generation of Nerds that grew up in the digital ages. In this slide deck Nick shows his colleagues at NASA what’s so different about this ‘new generation’ and how the organization can contact this group by the means of Social Media.
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