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In 2011 JWT told us to watch out for the new forms of books, journalists getting more entrepreneurial, bamboo and beer sommeliers. Now the slide deck with ‘Things to watch in 2012’ is released. We have to look out for: App overload, LCD art, Toys for Tablets, Youtube as the new Boob tube and our personal favorite Mushrooms as functional food! You see, just another inspiring trendspotting deck by Ann Mack form JWT. Enjoy!

Social Media is great, not? Well not everything I guess. Luke Tipping, creative strategist at 101 aims to draw attention to the bad bits of Social Media too. According to research we feel more insecure, isolated and lonely than ever. Americans say they have fewer friends than ever before. Why? Because everybody’s pretending, everybody is elsewhere and everybody needs to be alone. Check Luke’s wakeup call in the slide deck below.

It’s almost the end of the year, the time to reflect and predict. We came across this slide deck from the guys at The Social Practice giving us a peak in the year 2012. We are shifting from destination social to dispersed social according to Patricia and Steve from The Social Practice. Why? Because the company that most effectively delivers a social web is: Ubiquitous: effortlessly omnipresent in every aspect of our lives, on-line and off-line. Dynamic, intuitive, hard wired into business models and seamlessly integrated into devices. An interesting deck.